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What's new?
Storm in a bucket?
The Tummy
Tub is here to stay and it gets the "thumbs up" from Xander, babyworld's
chief product tester.
You may have spotted the Tummy Tub media frenzy in the last few days
- features in the Sunday Telegraph, the Daily Express and the Mail as
well as a segment on the Richard and Judy Show. About time too, babyworld
thinks! You could be forgiven for thinking that the Tummy Tub is new but
actually it's been making the bathtimes of new babies (and their parents)
a little bit easier since 1996!
We've been slow here in the UK to adopt a product that is mainstream
in the rest of Europe. In some countries, women are sent home from their
maternity units with a Tummy Tub - midwives use nothing else to bathe
new babies. It's not a fad, it's here to stay, because whatever parents
think about the Tummy Tub, it's very clear that babies love them.
Ideally
you should start using the Tummy Tub when your baby is newborn because
it mimics the warm, secure sensation of being in the womb. However, we
know of many parents who started using their Tubs much later to help ease
colic, restlessness, fear of water and simply because they liked the idea.
My own son, Xander (aka 'Bucket Boy'), had his first Tummy Tub experience
when he was 24 hours old. He fell asleep! From that moment (although we
already stocked it in the babyworld
online shop), I knew it was a product that could make a difference.
This has been proven by the numbers of maternity units, midwives and
hospitals that now use the Tummy Tub, even for their most vulnerable premature
babies. I attribute no small part of Xander's relaxed, happy nature to
the fact that he has a wonderful bathing routine - a morning spritz and
an evening soak in his Tub are expected now. He watches the Tub being
filled and gets excited. To see him relax in the warm shoulder-height
water is a joy.
He's so comfortable in his Tummy Tub that we've done demonstrations at
two of the big baby shows. Xander sits in his Tub, happily making eyes
at all the passers by amazed to see a 'real' baby having a bath. They
stop to look, ask questions and start to realise that there is a better
way to bath a baby.
Where to next?
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