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 Promotional opportunities


Banner/Panel Advertising
Maximum file size
   
Skyscrapers - 120 x 600 pixels
in right hand margin (not babyworld shop)
28k
Main banners - 468 x 60 pixels - top of the page.
25k
MPUs - 300 x 250 pixels
28k
Corner banners - 120 x 60 pixels
20k
Panels -120 x 120 pixels,, 2 in the right hand margin
20k
Panels -120 x 240 pixels
in left hand margin of Discussion Forums and Antenatal Clubs only
25k

Rich Media by negotiation.

Bespoke sizes and sponsorship panels by negotiation.

Banners/Panels can link to product information pages (minisites) within babyworld or directly to an advertiser's site.

 

Monthly Registered Members E- Newsletter

Emailed mid-month to approximately 72,000 babyworld registered members who have specifically requested it. The newsletter generates high levels of response and can be used as part of a wider babyworld campaign or on a stand alone basis.

Monthly babyworld shop E-Newsletter

Mailed at the end of the month to approximately 60,000 of babyworld shoppers and others who have specifically requested it. Advertising availability is as for the registered members E - newsletter.

Monthly availability

Main banners, corner banners, 120 x 120, MPUs and bespoke sizes

Sponsorship & Mini sites

Minisites can sit within babyworld, or stand alone, to enable targeted information or product offers to be made. These may also incorporate competitions, surveys brochure requests, purchasing, data gathering, voucher distribution etc.

Competitions

Subject to a minimum prize value and usually as part of a wider advertising/branding campaign on babyworld, competitions are featured on the home page and within the email newsletter. The entry mechanism can be used to gather member data.

Solus emails

These can be sent to registered members who have given permission for third party emailing and the list can be tailored to precisely match target audiences e.g. all mothers in Scotland with a child aged between 6 and 24 months.

To download a copy of the terms and conditons for babyworld advertisers click here

 

 
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